Branding
I help businesses and community-focused organizations shape how they look, speak, and connect with people. My work brings together brand strategy, visual identity, content, and digital communication to create experiences that feel consistent without losing their personality.
BranDing Projects
Willow & Wren
At Willow & Wren, I helped shape how the café presented itself both online and in person. My work included managing social media, planning and photographing content, designing menus and promotional graphics, writing brand-focused copy, and contributing to the café’s website. Across each platform, I worked to build a warmer, more consistent identity that reflected Willow & Wren’s eclectic atmosphere and connection to the Belmont community.
Social Media · Design · Graphics
The Herban Undergound
An eclectic café, gathering space, and wellness shop in downtown Nashville. I created social content, photography, promotional graphics, and branded materials that highlighted its products, events, and distinctive personality while strengthening its connection with the surrounding creative community.
Social Media · Design · Content
ETC Gymnastics
A long-standing gymnastics organization serving families across Middle Tennessee. Drawing on my firsthand experience as a coach, I developed a brand and digital strategy focused on clearer messaging, a more cohesive visual presence, stronger local discovery, and more meaningful communication with athletes and their families.
Digital Presence · Web Design · Graphics
What I bring to a brand
Brand & Audience Strategy
Social Media Planning
Graphics and Promotional Design
Photography and Content Creation
Brand Voice and Messaging
Website Content & Direction
Have a brand that needs a clearer voice?
I’d love to hear what you’re working on